BATTLENET X SPRITE

Designed the visual identity and promotional assets for Battlenet’s Summer LAN campaign in collaboration with Sprite and Sprite Zero. The campaign introduced a seasonal gaming package that combined extended LAN sessions with a refreshing beverage, creating a strong connection between summer gaming and the Coca-Cola brand portfolio. A complete suite of in-store, social media, app, and promotional visuals was developed to deliver a consistent campaign experience, reinforcing the partnership while capturing the energy and atmosphere of summer gaming sessions.